HomeMy WebLinkAbout3876 Resolution RESOLUTION NO. 3 S '7(
A RESOLUTION TO ESTABLISH AN OFFICIAL CITY LOGO FOR THE CITY OF PASCO
WHEREAS, the City Council desires to adopt an official City logo to facilitate the process of
creating a unique brand for the City of Pasco and communicating that brand to the public; and,
WHEREAS,the intention of creating an official City logo is to promote the consistent use of the
image by all City departments and to limit the proliferation of logos and symbols; and,
WHEREAS,the consistent and unified use of an official City logo will serve to promote the City
and the City's branding.NOW,THEREFORE,
BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF PASCO:
SECTION 1.The City adopts the graphic attached"Exhibit A"as the official logo for the City of
Pasco.
SECTION 2. The City Manager is directed to develop standards for the use of the logo within
180 days of passage of this resolution subject to the following sections.
SECTION 3.This official City logo should be used for the official business of the City. The logo
should appear on all marketing and promotional materials, on City buildings, and other properties that are
deemed critical to the promotion of the City, and on other equipment, facilities and items that the City
desires to identify as being City owned or operated.
SECTION 4. To avoid confusion, this official logo should be used consistently and in a unified
manner.
SECTION 5. This official logo shall not be used by or in connection with any political campaign,
and the use of this official logo on any political campaign literature, sign, or other printed, electronic, or
televised message is hereby strictly prohibited. Any violation of this provision shall be deemed an
improper and unauthorized use.
SECTION 6. With the written permission of the City Manager or their designee, this logo may
be used by outside entities for promotion of special events when the City co-hosts, sponsors, or plays an
active role in the conduct or sponsorship of the event.
PASSED by the City Council of the City of Pasco this 19th day of November, 2018.
Matt Watkins,Mayor
ATTEST: APPROVED AS TO FORM:
()406Uie Danielao/J4) th&tYClerk -: d B.Kerr,City Attorney
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