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HomeMy WebLinkAbout2025.09.09 LTAC Agenda Packet AGENDA Lodging Tax Advisory Committee 3:30 PM - Tuesday, September 9, 2025 Washington Conference Room & Microsoft Teams Webinar Page 1. MICROSOFT TEAMS MEETING INSTRUCTIONS Dial-In: 323-676-6197 / Passcode: 559285336Teams Link 2. CALL TO ORDER 3. ROLL CALL (a) Committee Members: Mayor David Milne, Monica Hammerberg, Taran Patel, Colin Hastings, Hector Cruz Staff: Angela Pashon, Laurel McQuade 4. APPROVAL OF MINUTES 3 - 6 (a) MOTION: I move to approve the minutes of the October 15, 2024 meeting. 5. REVIEW OF HISTORY (a) Funding strategies 6. 2025 LODGING TAX ACTIVITIES (a) Review of approved activities 7. 2026 LODGING TAX REQUESTS 7 - 37 (a) Committed Requests 38 - 81 (b) Support/Ops Tourism Facility 82 - 128 (c) Event/Festival Organizer Page 1 of 151 129 - 151 (d) Tourism Marketing 8. 2026 RECOMMENDATIONS (a) MOTION: I move to recommend the following applications and amounts to City Council for the 2026 Lodging Tax allocation year: 9. 2026 MEMBERSHIP (a) Confirm interest in continuing on committee 10. ADJOURNMENT Page 2 of 151 MINUTES Lodging Tax Advisory Committee 1:00 PM - Tuesday, October 15, 2024 Microsoft Teams Webinar MICROSOFT TEAMS MEETING INSTRUCTIONS Join the meeting now Dial in by Phone: 1-332-249-0718 Conference ID: 325 715 674# CALL TO ORDER Committee Members Attending: Mayor Pete Serrano, Colin Hastings, Hector Cruz Absent: Taran Patel, Monica Hammerberg Staff Attending: Angela Pashon and Laurel McQuade The meeting was called to order at 1:07 pm. INTRODUCTION OF COMMITTEE MEMBERS CONSENT AGENDA Approval of September 5, 2023 Meeting Minutes MOTION: Colin Hasting motioned to approve the September 5, 2023, LTAC Meeting Minutes. Hector Cruz seconded. Motion carried unanimously REVIEW Staff reviewed 2023-2024 Lodging Tax & GESA Fund Summary 2025 LODGING TAX REQUESTS A total of 18 requests were received with a total of $1,102.377. The Page 1 of 4Page 3 of 151 current budget is $1,000,000. Support/Ops Tourism Facility i.TRAC/HAPO - requested $200,000 ii.Gesa Stadium - requested $290,000 iii.Soccer Complex - requested $200,000 Event/Festival Organizer i. Cinco de Mayo - requested $15,000 ii. Fiery Foods Festival - requested $10,000 iii. Water Follies - requested $10,000 iv. COPA Symphony Fiesta - requested $25,000 v. CBC Volleyball Championship - requested $10,000 vi. Juneteenth - requested $4,000 vii. Swim the Snake - requested $1,000 viii. Charro Event - requested $30,000 ix. NWAC Basketball Championship - requested $10,000 Tourism Marketing i.Lodging Tax Fund Administrative Expense - requested $14,503 ii.Pasco Marketing - requested $15,000 iii.Tri-Cities Visitor & Convention Bureau - requested $203,376 iv.Time Magic - requested $20,000 v.Pasco Chamber of Commerce - requested $36,000 vi.Franklin County Historical Society - requested $8,498 2025 RECOMMENDATIONS FOR CONSIDERATION Assistant City Manager Pashon reviewed the following staff recommendations. Support/Ops Tourism Facility GESA Debt Service $290,000 TRAC/HAPO Center $200,000 Soccer Complex $172,121 Event/Special Event Cinco de Mayo $9,000 Fiery Foods Festival $9,000 Water Follies $9,000 COPA Symphony $15,000 CBC Volleyball Champ. $5,000 Juneteenth $2,000 Swim the Snake $1,000 Page 2 of 4Page 4 of 151 Charro Event $5,000 NWAC Basketball $9,000 Tourism Marketing Fund Administration $14,503 CoP Marketing $10,000 Tri-Cities VCB $203,376 Time Magic $10,000 Pasco Chamber $36,000 Franklin Co. H.S. $5,000 •Mayor Serrano requested further information regarding the COPA Symphony event. •Stephen McFadden clarified that this is not the first time the event has been held. He highlighted COPA’s significant efforts, noting that the arts and culture aspects of the Symphony align well with LTAC’s goals. •Hector Cruz inquired about the 400 room nights mentioned in the application. McFadden responded that he couldn’t justify the figure, explaining that there currently isn't a mechanism to accurately track room nights. Establishing a tracking process would be necessary. •Jose Iniguez mentioned that room nights related to the Symphony event will be supplemented by association members attending the Charro event. He provided an overview of the additional information on the Charro event available in the meeting packet. •Colin Hasting asked if the Charro event could continue with a reduced allocation from LTAC. •Jose Iniguez confirmed that it could, though this would increase the pressure to raise additional funds through other means. •Angela Pashon inquired if the COPA Symphony application would be COPA’s only funding request from the City. •Stephen McFadden responded that COPA initially planned to request $15,000 for its other non-arts and culture committees. He formally requested at least $15,000 from LTAC to ensure the event's success. •Hector Cruz mentioned that the CBC Volleyball Championship, which takes place during the shoulder season, could significantly benefit Pasco hotels. He noted its proven success in other locations. •Colin Hasting proposed an additional allocation of $3,000 for COPA and $5,000 for the Charro event, to be drawn from reserves or the fund, contingent on revenue projections being exceeded. •The committee agreed to reconvene in mid-2025 if revenues are exceeding projections to review reduced requests. MOTION: Colin Hastings made a motion to accept staff’s recommendation amending that COPA receive $15,000 and Charro receive $5,000 out of reserves or use the fund balance if projections are exceeded. Seconded by Hector Cruz. Page 3 of 4Page 5 of 151 •Discussion: Cruz said that they always want to make sure we’re bringing in room nights through supporting these events. •Mayor Serrano requested solid tracking for event room nights. •Mayor Serrano called for a vote. Motion Passed unanimously. ADJOURNMENT There being no further business, the meeting was adjourned at 1:54pm. PASSED AND APPROVED THIS ___ DAY OF _______, 20__ APPROVED: Page 4 of 4Page 6 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 7 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 8 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 9 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 10 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 11 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 12 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 13 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 14 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 15 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 16 of 151 7130 W. Grandridge Blvd., Suite B Kennewick, WA 99336 509-735-8486 1-800-254-5824 www.VisitTRI-CITIES.com info@VisitTRI-CITIES.com July 30, 2025 Ms. Laurel McQuade City of Pasco P.O. Box 293 Pasco, WA 99301 SUBJECT: Visit Tri-Cities 2026 Hotel/Motel Tax Fund Application Dear Ms. McQuade: We appreciate the opportunity to again submit an application for lodging tax to support our efforts to market Pasco and the entire region as a premier travel destination. The City of Pasco and Visit Tri- Cities have a signed agreement for the promotion of tourism that was approved by the Pasco City Council and the Pasco Lodging Tax Advisory Committee (LTAC). The agreement will go into effect on January 1, 2026 and will expire on December 31, 2030. The Cities of Kennewick and Richland also have the same agreements established. In order to remain compliant with HB 1253, enclosed is Visit Tri-Cities’ 2026 Hotel/Motel Tax Fund Application for the LTAC to review. By investing lodging tax dollars with Visit Tri-Cities, the City of Pasco receives a multi-faceted approach to marketing the city to visitors, business investors and those looking to relocate. The enclosed application outlines the deliverables and services provided as outlined in the contract. If you would like any additional copies of the application or if I can answer any questions, please contact me. Sincerely, Kevin Lewis President & CEO Enclosures Page 17 of 151 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). *Funding received is based on five-year agreements (2026-2030) between the City of Pasco and Visit Tri-Cities. * Page 18 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Visit Tri-Cities Board of Directors will be requested to approve the organization's 2026 Budget at the December Board of Directors Meeting. The figures above are a draft budget based on the 2025 budget and expenditures. Contract Services include agreement with outside agencies for public relation services. Other Activities include industry collaboration and eduation, staff development, and culture and leadership development. *Estimated budget for 2026 will be approved by the VTC Board of Directors in Decmeber of 2025. **The TPA budget and marketing plan will be presented to the Tri-City Regional Hotel/Motel Commission in September for approval and then presented to the City Council (Pasco, Kennewick and Richland) for approval in fourth quarter of 2025. ***Actual lodging tax revenue to be calculated using 5-year average as per contract. Page 19 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted withfinal request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room *The following overall attendance is for Pasco Convention & Sports only and based on actual attendance as reported year- to-date in the 2024 Convention & Sports Digest. Business and Individual Travel are not included. Number of sold rooms in Pasco in reported by STR. **The attendance for Paid Overnight Lodging is calculated based on the total number of Paid Lodging Nights and an average of 1.5 people per room per night. I am an authorized agent of the organization/agency applying for funding. I understand that: Page 20 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 21 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 22 of 151 ANNUAL REPORT 2024 VisitTri-Cities.com Page 23 of 151 We are proud to be awarded accreditation from the prestigious Destinations International. A MESSAGE FROM THE PRESIDENT & CEO AND THE CHAIR OF THE BOARD Dear Tourism Partners, 2024 was a defining year for Visit Tri-Cities. Our dynamic team helped spark community vitality and fuel growth by collaborating with community leaders to host signature events, drive record-breaking media coverage, and strengthen partnerships across industries. Among the most notable accomplishments was the successful debut of the inaugural IRONMAN 70.3 Washington Tri-Cities, an event that showcased the heart and spirit of our community to a global audience. With over 2,300 athletes, thousands of spectators, and an economic impact of more than $7 million, the event earned a 93% satisfaction rate from participants representing 45 states and 20 countries. With a prestigious Net Promoter Score of 80, which is 28 points higher than the global average for IRONMAN events, the race produced remarkable branding for this area. Triathlete Magazine recognized our first-year race as one of the top races in North America solidifying its potential as a signature component of our destination for years to come. Our convention and sports sales teams achieved an 80% increase in the number of events booked and produced a 25% boost in the number of attendees. Among the 168 group events, we welcomed the National Horseshoe Pitchers World Championship for the first time. The horseshoe championships generated close to $2 million in direct economic impact and introduced over 500 participants from across the country to the beauty of our region. Booking events helped Tri-Cities maintain a modest 1.2% increase in hotel occupancy levels in 2024. Additional hotel rooms and vacation rental properties in the region caused some disbursing of visitors. National travel trends were relatively flat and regionally some southeastern Washington communities showed slight occupancy declines. Our key lodging metrics remain strong with Revenue Per Available Room (RevPAR) numbers growing 5.7%. Average Daily Rates grew 4.5% and total hotel revenues rose 7% - producing the highest increase in the southeast region. Visit Tri-Cities strategic, data-driven media efforts were extremely impactful. Through targeted PR initiatives we expanded our media reach from 27.4 million in 2023 to an astounding 3.59 billion in 2024. Our team secured 146 pieces of focused media coverage – a 161% increase over 2023. Sophisticated tracking from outside data partners confirmed that our digital advertising campaigns directly contributed to over $16 million in hotel and local business revenue. For every dollar we spent in advertising visitors returned $37 to our hotels and spent $352 in our communities. Through collaborative destination development efforts with the National Park Committee, we successfully advocated to reopen the B Reactor tours for the full 2024 season and with it, achieved record-breaking tour attendance despite a partial closure of tour activities. Our ongoing support for the Tri-Cities Rivershore Enhancement Council ensures sustained progress in recreational development. Visit Tri-Cities holds the globally recognized Destination Marketing Accreditation Certificate ensuring quality performance standards in destination marketing and management. We remain committed to fostering collaboration, promoting our community’s strengths, and creating opportunities that benefit residents and visitors alike. With a $630 million annual economic impact from visitor spending and more than 5,800 local jobs directly supported by tourism, the work we do continues to be a powerful force for good. Looking ahead to 2025, we are energized by the momentum generated this year. We are focused on inspiring discovery, creating memorable experiences, and working hand-in-hand with community leaders to build an even brighter future. Thank you for being part of this incredible journey. Kevin Lewis President & CEOVisit Tri-Cities 1 OUR VISION & MISSION Visit Tri-Cities is a catalyst for success in our communities. With an over-arching purpose to help our communities achieve their goals, we leverage the power of destination marketing and promotion to fuel transformational growth. As the visitor economy churns it helps transform the Tri-Cities into a vibrant destination – a place where people want to visit, live, work, play, and invest. OUR VISION Inspire, reward, and celebrate the spirit of exploration and discovery. OUR MISSION Fuel transformational growth in the Tri-Cities through tourism. OUR STRATEGIC PILLARS STRATEGIC SALES Primary Intent: Fill hotel rooms by increasing our share of convention and sports bookings. EFFECTIVE MARKETING Primary Intent: Increase overall tourism traffic to the destination by improving visitor awareness, understanding, and interest; streamlining and enriching communications; and enhancing the destination brand. COLLABORATIVE DESTINATION DEVELOPMENT Primary Intent: Support and advocate for the evolution and enhancement of destination attractions, infrastructure, and services to create enriched experiences for visitors and residents. PROACTIVE COMMUNITY ENGAGEMENT Primary Intent: Strengthen community awareness, appreciation, involvement, and support for tourism endeavors and leverage the power of destination marketing to help our communities achieve their goals. INNOVATIVE AND MEANINGFUL OPERATIONS Primary Intent: Establish an innovative culture where clear vision, efficient systems, and financial stability create a competitive advantage and foster an environment of engaging, meaningful, and rewarding work. Visitor Trips Made: 4.4 million Visitor Days Spent: 9.7 million 2024 KEY ACCOMPLISHMENTS Buck Taft Chair of the Board Visit Tri-Cities IRONMAN 70.3 • $7M Economic Impact• 10K Visitors from 45 states & 20 countries • 93% Satisfaction Rate • Net Promoter Score of 80 (28 points higher than the global average for IRONMAN) • Recognized by Triathlete Magazines as one of the top races in North America WORLD HORSESHOE PITCHING CHAMPIONSHIPS • $2M Economic Impact • 1,800 Visitors from 43 states & 4 countries • 73% First-time VisitorsCONVENTION & SPORTS SALES • 86% Increase in Events Booked (170 events) • 25% Increase in Attendees LODGING METRICS• 7% Increase in Hotel Revenues – the highest in southeastern Washington • 1.2% Increase in Hotel Occupancy • 4.5% Increase in Average Daily Rates• 5.7% Increase in RevPAR POSITIVE MEDIA EXPOSURE • Expanded Audience Reach from 27M to 3.59B • 161% Increase in Media Coverage (146 articles) • $16M in revenue generated from digital ads• $37 : $1 Return on Ad Spend directly to Hotels • $352 : $1 Return on Ad Spend to our Communities Pa g e 2 4 o f 1 5 1 TOURISM ECONOMIC IMPACT FINANCIAL PICTURE TRI-CITY REGIONAL HOTEL-MOTEL COMMISSION KENNEWICK• Mike Brown, Hampton Inn Kennewick at Southridge• Gabi Lopez Guerrera, SpringHill Suites by Marriott Kennewick • Erin Erdman, Ex Officio, City of Kennewick PASCO • Monica Hammerberg, Hampton Inn & Suites Pasco/Tri-Cities • Jerry Beach, A-1 Hospitality • Adam Lincoln, Ex Officio, City of Pasco RICHLAND • Lacey Stephens, Home2 Suites by Hilton • Yesenia Galvez, LivAway Suites • Jon Amundson, Ex Officio, City of Richland Tourism Promotion Area $2,341,603 Marketing $1,082,295 Administration $582,034 $3,494,243 Total Revenue City Contracts from Lodging Tax $780,215 Membership/Corporate Sponsors $372,425 $2,899,966 Total Expenses Visitor Center $140,307 Membership $148,509 Convention/ Sports Sales $946,821 10.6% 22.3% 67.1% 37.4% 32.6% 20.1% 4.8% 5.1% Tourism in the Tri-Cities generates employment opportunities, visitor expenditures, and tax revenues that positively impact the city and its residents. DIRECT SPENDING creates a positive economic cycle that begins as visitors bring money into the local economy from outside the area. Millions of dollars are infused into our communities directly through visitor spending. These dollars ignite a flame that fuels additional positive economic impacts. INDIRECT IMPACTS come from labor income, suppliers and support businesses, construction, engineering, and other professional services that support the hospitality industry. INDUCED IMPACTS are derived through employee spending, business output, new business development, and enhancements to the quality of life through development of visitor related attractions and services. TAX REVENUES from each of these revenue sources support local services and provide tax relief to residents. $629.8 million in economic impact $77.5 million in state and local tax revenue $63 million in local sales tax revenue Employs 5,883 workers Annual Tourism Benefits to the Tri-Cities POLICE OFFICERS FIREFIGHTERS SCHOOLS & TEACHERS SMALL BUSINESSES PARKS ROAD WORK Visitor spending helps support local: VISITOR SPENDING BREAKDOWN Tourism saved each household $602 in annual taxes 3 4*Visitor Spending represented in this report reflect the economic impact of tourism in the Tri-Cities for the year of 2023. The economic impacts of tourism in our community for 2024 are not yet available. Percentage increase stated is based off of 2022 numbers. Source: Tourism Economics Kennewick Pasco Richland Totals 2021 $502,862 $332,854 $581,566 $1,417,282 2022 $672,025 $440,350 $733,662 $1,846,037 2023 $714,098 $498,162 $795,213 $2,007,473 2024 $785,557 $541,555 $886,798 $2,213,910 TOTAL HOTEL-MOTEL TAX REVENUE 3,796 Hotel guest rooms available HOTELS Hotel Revenue up $206,437 Occupancy up 1.2% *Visit Tri-Cities receives approximately 50% of the lodging tax. RevPAR up 5.7% ADR up 4.4% RETAIL $144.2M 5.6% increase from previous year FOOD AND BEVERAGE $143.7M 7.1% increase from previous year HOTELS $130.6M 5.5% increase from previous year TRANSPORTATION $114.0M 0.8% increase from previous year RECREATION $97.4M 10.7% increase from previous year Pa g e 2 5 o f 1 5 1 STRATEGIC SALES The sales department’s primary focus is to market to convention, sports, and group meeting planners through direct sales contacts, targeted marketing, and attending industry events. Booking these events puts “heads in beds” that generate significant tax revenues for our community. 2024 PROGRAM HIGHLIGHTS 2025 & BEYOND • 118 Future conventions, meetings and sports events confirmed • 134,998 Future visitors • $69,405,244 Future visitor spending 2024 HIGHLIGHTS Sales & Client Relationship Building • Hosted Spring Olympia Sales Blitz & Customer Appreciation Luncheon reaching 48 meeting planners, a 23% increase in planners reached over 2023 • Conducted 23 appointments at the Fall Sales Olympia Blitz, a 27% increase over 2023 • Hosted Sports Customer Appreciation Event in Portland during Sports ETA Symposium • Hosted the WA Society of Association Excellence Annual Conference with an evening reception for key meeting and event planners • Attended 8 industry-related conferences and events to meet with meetings and sports planning professionals Secured Major Events • 2025 WA & ID International Order of the Rainbow for Girls • 2026-2030 WA & OR Potato Conference, WA State Potato Commission • 2024 Latino State Softball Championships, United States Specialty Sports Association (USSSA) • 2024 Latino World Series Softball, USSA • 2024 Northwest Regional Floodplain Management Association Conference • 2026 & 2027 Pacific Northwest Vegetable Association Annual Conference • 2025 Convention of Jehovah’s Witnesses – 4 weekends (June/July) • 2025 U.S. Tennis Association PNW Adult 65 & Over Sectional Championships • 2025 USA BMX Lumberjack Nationals • 2025-2027 Northwest Athletic Conference (NWAC) Volleyball Championships • 2026-2028 NWAC Men’s & Women’s Volleyball Championships Coming in 2025 EFFECTIVE MARKETING Each year, Visit Tri-Cities implements a comprehensive, data-driven marketing strategy designed to increase brand awareness, drive visitation, and maximize economic impact for the region. By leveraging a multi-channel approach— including digital advertising, media relations, social media, and public relations—Visit Tri-Cities successfully engages a broad audience and positions the destination as a must-visit location. The results from 2024 showcase the strength and effectiveness of these efforts. 2024 CAMPAIGN HIGHLIGHTS WEBSITE PERFORMANCE 460,000+ website visitors 11% increase 950,000+ pageviews 15% increase 31,151 Facebook Followers 3% increase 16,894 Instagram Followers 17% increase 3,212 LinkedIn Followers 12% increase SOCIAL MEDIA ENGAGEMENT Engagements increased 184% from 2,330 to 6,620. HIGHLIGHTS • Relaunched VTC website with enhanced navigation, destination-focused messaging, Spanish- language translations and 425 new content pages • Published the new Visit Tri-Cities Brand Book for consistency and messaging clarity • Recognized as Runner- up for “Best Marketing Program” awarded by State of Washington Tourism • Targeted campaigns with Expedia resulted in 589 flight bookings • Booked 122,181 room nights directly through ad campaigns • Developed and distributed refreshed and impactful messaging through various multimedia assets, including: Ř ‘Discover What’s in You’ Destination Sizzle Video Ř IRONMAN 70.3 Pre-Race Sizzle Video Ř IRONMAN 70.3 Race Day Video – amassed 45K+ views in one week Ř IRONMAN 70.3 Volunteer Highlight Video Ř IRONMAN 70.3 Community Benefits Documentary Ř Seven 90-second video vignettes showcasing the community benefits of IRONMAN 70.3 Ř Twelve TV commercials emphasizing the positive impact of IRONMAN 70.3 on the community Ř 2-minute informational video highlighting the vision and accomplishments of the Tri-Cities Rivershore Enhancement Council (TREC) Ř 30-second signature sports highlight reel MEDIA & PUBLIC RELATIONS • Expanded audience reach through signature events from 27 million to 3.6 billion • Secured 146 pieces of media coverage - a 161% increase over 2023 • Hosted 16 media FAMs, contributing to 33% of total media coverage • Achieved an estimated 9.4 million views, a 4,000% increase over 2023 5 6 Conventions, sports & group activities hosted168 Up 7.7% from previous year Visitors attracted132,501 Up 9.5% from previous year Convention and sports spending to region$35,716,190 Up 33.3% from previous year impressions achieved 446 million estimated total for return on ad spend $352 : $1 hotel-specific estimated return on ad spend $37 : $1 generated revenue from ad inspired bookings $16.7 million Pa g e 2 6 o f 1 5 1 COLLABORATIVE DESTINATION DEVELOPMENT One of the ways we maximize the revenues generated by visitors is through Destination Development. Our goal is to create a superior experience for visitors and residents. Through the Tri-Cities Rivershore Enhancement Council (TREC), the National Park Committee and other organizations, we work with local jurisdictions and hospitality partners to enhance the attractions we have and develop additional experiences and recreation venues. This work serves the needs of visitors, improves the quality of life for residents, aids in workforce recruitment and generates economic growth. HIGHLIGHTS Tri-Cities Rivershore Enhancement Council (TREC) Initiatives • Hosted U.S. Army Corps of Engineers newly appointed Walla Walla District Commander for meeting and field tour with partnering jurisdictions • Created enhanced website showcasing the vision and accomplishments of TREC • Cable Bridge Lighting Subcommittee – finalized Interlocal Agreement and initiated timeline for hiring Design Consultant to further the Cable Bridge Lighting initiative Tri-Cities National Park Committee Initiatives • Successfully advocated to re-open B-Reactor tours for the 2024 season • Collaborative efforts helped achieve record breaking B-Reactor tour attendance despite partial closure of tour opportunities • Led the Administrative Subcommittee in prioritizing projects to be funded by the Hanford Unit Funds • Developed an outline and RFQ for a Park community vision project • Facilitated collaborative efforts to establish a Friends of the Park group • Issued letters of support to congressional delegates to expand Park boundaries and to the National Park Service outlining opportunities for collaboration Support Workforce Development & Workforce Initiatives • Partnered with WSU Tri-Cities to promote WSU Tri-Cities Workforce Training Scholarships • Participation in Energy Communities Alliance (ECA) Workforce Roundtable and Forum, and Tri-Cities Workforce Roundtable Development of Tourism Assets • Visioning support for development of the Mid-Columbia Children’s Museum • Advocacy and support for the Three Rivers Convention Center expansion • Active collaboration and involvement to support a Performing Arts Center initiative • Collaborative efforts to facilitate improvements and upgrades at HAPO Center VISIT TRI-CITIES COUNCILS Tri-Cities Rivershore Enhancement Council Tri-Cities Sports Council Tri-Cities National Park Committee PROACTIVE COMMUNITY ENGAGEMENT HIGHLIGHTS Annual Meeting & Tourism Showcase *see back cover for more details • Engaged hundreds of tourism partners and industry stakeholders by producing the “Discover What’s in You” Tourism Showcase Tradeshow and Networking Event, featuring over 40 tourism businesses Business Partner Development • Secured Diamond Level Member, Alpine Roofing, as Signature Sports sponsor • Implemented new Tri-IDEAs sponsor package for STCU and Bechtel • Enrolled 130 tourism businesses as new VTC members – a 20% increase over 2023 IRONMAN 70.3 Washington Tri-Cities • Secured over 1,100 volunteers to fill 1,300 volunteer positions • Engaged dozens of local agencies and community leaders in planning and supporting the event • Generated 23 local news stories and 17 local news features • Delivered 5.8 million local ad impressions • Hosted Tri-Cities information booth in the IRONMAN Village • Hosted volunteer and community welcome / kick-off party • Hosted IRONKIDS fun run for children • Produced interactive “Traffic Impact Maps” and distributed traffic impact mailers to help locals understand and navigate race day impacts • Outstanding community engagement helped the event achieve a Net Promoter Score of 80 from race participants which is 28 points higher than the global average for IRONMAN events Manhattan Project National Historical Park (MAPR) and American WWII Heritage City Designation • Supported the launch of 360 virtual tour and resources of B Reactor and T Plant tours • Launched a new webpage highlighting information on community assets related to World War II and the Manhattan Project and continued the City Designation campaign • Launched advertising campaign promoting MAPR tours generating more than 15-thousand tour visitors coming from all 50 states and 52 different countries • VTC support of Ride with a Ranger events • Coordination of the Tri-Cities National Park Committee (TCNPC) and related efforts Legislative Initiatives • Attended Tri-Cities Day in Olympia with the Tri-Cities Legislative Council to meet with legislators and promote a slate of community priorities • Testified at Legislative Session on tourism initiatives • Engaged with state representatives to support community initiatives • Collaborated with Washington State Destination Marketing Organizations, State of Washington Tourism Office, Association of Washington Businesses and Washington Economic Development Association to secure and maintain favorable legislation for tourism businesses along with increased and ongoing funding to support tourism initiatives HIGHLIGHTS (Photo will go here) 7 8 Three Rivers Convention Center Expansion Pa g e 2 7 o f 1 5 1 STRATEGIC VISION AND LEADERSHIP • Strategic assessment to evaluate and enhance the organization’s focus and approach • Established new vision and mission for the organization • Directed efforts on core strategies that boost visitation, enhance visitor experiences, and positively impact the Tri- Cities economy • Established a clear foundation for our messaging strategy that provides focus and consistency for long-term success • Implemented and enhanced existing programs, campaigns, and goals • Streamlined leadership and organizational structure • Streamlining asset management and distribution for marketers and creatives • Hosted hospitality sales training for Convention Development team • Submitted Destinations Marketing Accreditation Certification renewal with Destinations International • Initiated new three-year strategic plan for 2025-2027 • Refined contracts with service providers FINANCIAL STRENGTH • Maintained robust fiscal stability with significant reserve balances and year-end revenues exceeding budget by nearly $250,000 • Secured $92,000 in grant funding including State of Washington Tourism grants for IRONMAN 70.3 and World Horseshoe Championships • Fostered healthy relationships with key financial partners including city councils, TPA commissioners, and hotel partners • Conducted Hospitality Benefits Study VISIT TRI-CITIES AND STAFF HONORS • Three team members achieved Professional Destination Management Certifications (PDM) from Destinations International • Continuation of Certified Destination Marketing Executive (CDME) Program • Leadership Tri-Cities Class XXVII Graduate • Leadership Tri-Cities New Member Class XXVIII • Tri-City Regional Chamber of Commerce Member of the Month Award VISIT TRI-CITIES GOVERNANCE • Chair: Buck Taft, Tri-Cities Airport/Port of Pasco • Past Chair: Corey Pearson, Three Rivers Campus • First Vice Chair: Trish Herron, PNNL • Vice Chair: Vijay Patel, A-1 Hospitality • Vice Chair: Brian Lubanski, Ben Franklin Transit • Vice Chair: Amy Johnson, Purple Star Winery • Treasurer: Ron Hue • Legal Counsel: John Raschko, Miller Mertens & Comfort, P.L.L.C. • CPA: Monte Nail, CPA 2023 EXECUTIVE COMMITTEE VISIT TRI-CITIES STAFF • Kevin Lewis, President & CEO • Gretchen Guerrero, Vice President of Finance & Operations • Hector Cruz, Vice President of Development & Community Relations • Julie Woodward, Vice President of Marketing & Creative Services • Kirsten Finn, Convention Development Manager Team Lead • Abby Hedges, Visitor Services Specialist • Austin Wingle, Advertising, Design, and Creative Analysis Manager • Alex Boecker, Marketing Communication Manager • Jason Watson, Website & Multi-Media Manager • Kaiya Bliss, Convention Development Manager • Linda Tedone, Sales Administrative Assistant • Michele York, Business Development Manager • Natalie Clifton, Sports Development Manager • Reagan Thompson, Convention Development Manager • Samantha Galbraith, Operations Manager/Executive Assistant • Tim Arntzen, Port of Kennewick • Jerry Beach, A-1 Hospitality • Troy Berglund, West Richland Chamber of Commerce • Council Member Melissa Blasdel, City of Pasco • Washington State Senator Matt Boehnke • Angie Brotherton, Bechtel • Phinney Brown, Arts Center Task Force • Liza Clitar, Clover Island Inn • Washington State Representative April Connors • Jennifer Cunnington, Q Home Loans • Karl Dye, TRIDEC • Councilmember David Fetto, City of West Richland • Robert Franklin, B-Reactor Museum Association • Colleen French, Department of Energy • Melody Goller, Hampton Inn Richland • Brisa Guajardo, Tri-Cities Hispanic Chamber of Commerce • Gabi Guerrera, SpringHill Suites • Mike Hall, Ice Harbor Brewing Company • Monica Hammerberg, Hampton Inn & Suites Pasco • Colin Hastings, Pasco Chamber of Commerce • Sandra Haynes, WSU Tri-Cities • Commissioner Scott Keller, Port of Benton • Mayor Pro Tem Sandra Kent, City of Richland • Dave Marsh, B Reactor Museum Association • Lori Mattson, Tri-City Regional Chamber of Commerce • Mike McCall, HAPO Center • David McClain, TC Black • Commissioner Will McKay, Benton County • Brent Miles, Tri-City Dust Devils • Council Member Jim Millbauer, City of Kennewick • Rocky Mullen, Franklin County • Dara Quinn, Emerald of Siam • Rob Roxburgh, CPCCo • Gus Sako, The Octopus’ Garden • Rosana Sharpe, The REACH Interpretive Center • Lacey Stephens, Home2Suites • Vivian Terrell, Honey Baked Hams Co. • Matt Watkins, Pasco Public Facilities District • Rebekah Woods, Columbia Basin College 2023 BOARD OF DIRECTORS OVERVIEW • Founded: 1969 as non-profit organization • Staff: 15 full-time employees • Structure: Governed by a 42 member Board of Directors • Members: 467 • Website: VisitTri-Cities.com 10 INNOVATIVE & MEANINGFUL OPERATIONS 9 10 Pa g e 2 8 o f 1 5 1 Hampton Inn & Suites Pasco/Tri-Cities Hampton Inn Kennewick at Southridge Hampton Inn Richland Holiday Inn Express Hotel & Suites Richland Home2 Suites by Hilton Homewood Suites by Hilton - Richland Kennewick Inn & Suites La Quinta Inn & Suites LivAway Suites My Place Hotel-Pasco/Tri Cities, WA Red Lion Inn & Suites Kennewick Tri-Cities Sleep Inn Pasco Tri-Cities Super 8 Kennewick The Lodge at Columbia Point TownePlace Suites by Marriott Woodspring Suites STANDARD MEMBERSHIP 14 Hands Winery 3 Eyed Fish Kitchen + Wine Bar 3 Rivers Folklife Society 4 Whistles Winery A & A Motorcoach Abair’s Above The Curve Vineyard Academy of Children’s Theatre Ace Jewelry & Loan Adore Formal Wear & Bridal Boutique Adventures Underground Ahava Coffee Co LLC Airfield Estates AJ’s Edible Arts, Inc. Alaska Airlines Alexandria Nicole Cellars Alexandria Nicole Cellars Destiny Ridge Tasting Room Allied Arts Association - Gallery at the Park Andy’s North Restaurant & Lounge Anelare Winery Angel Brook Christmas Tree Jubilee Angel Brook Farm Market and Produce Stands - Kennewick Angel Brook Farm Market and Produce Stands - Richland Angel Brook Ice Cream Anthology Event Venue by Castle Event Catering Anthony’s at Columbia Point Apollo Authentic Greek Restaurant Ara Sushi & Grill Arlene’s Flowers & Gifts Art on the Columbia ECONOMIC DEVELOPMENT PARTNERS City of Kennewick City of Pasco City of Richland Tri-City Regional Hotel-Motel Commission DIAMOND Alpine Roofing Bechtel National Central Plateau Cleanup Company Hanford Mission Integration Solutions PNNL Toyota Center Three Rivers Convention Center Washington River Protection Solutions PLATINUM Ben Franklin Transit Benton County Benton PUD City of West Richland Energy Northwest Franklin County Franklin PUD Port of Benton Port of Kennewick Port of Pasco STCU The HAPO Center GOLD Best Western Premier Pasco Inn & Suites Clover Island Inn Comfort Suites Kennewick at Southridge Courtyard by Marriott Richland Columbia Point Hilton Garden Inn Kennewick Holiday Inn Express & Suites Pasco Tri-Cities Holiday Inn Richland on the River Red Lion Hotel & Conference Center Pasco Red Lion Hotel Kennewick Columbia Center Richland Riverfront Collection by Ascend SpringHill Suites by Marriott Kennewick SILVER Baymont Inn & Suites Best Western Kennewick Tri-Cities Center Hotel Best Western Plus Kennewick Inn Comfort Inn Courtyard by Marriott Pasco Tri-Cities Airport Fairfield Inn Visit Tri-Cities’ ability to attract visitors to our region is made possible by the investment and support of our member organizations. Visit Tri-Cities members and partners provide unique and inclusive opportunities that are of interest to travelers and help build a better quality of life for residents. Their dedicated, unwavering support is the foundation of our work. In turn, it is our duty, obligation, and pleasure to continue the promotion and celebration of our members and our dynamic community through tourism marketing, high quality publications, destination advertising, educational forums, creative digital content, and destination development. In 2024, Visit Tri-Cities’ membership total reached 467 tourism businesses. OUR MEMBERSHIP Art Work Northwest Art YOUR Way Arts Center Task Force Aspen Limo Tours At Michele’s Atomic Ale Brewpub & Eatery Atomic Bowl & Jokers Lounge & Casino Atomic Escape Rooms Aub’s Bananza Bread Aub’s Lounge Avennia Red Mountain Tasting Room AXE KPR Axe Throwing Azteca B Reactor Museum Association (BRMA) Badger Mountain Vineyard/Powers Winery Barnard Griffin Winery Bartholomew Winery Basil and Blush Baum’s Baymont Inn & Suites Bella Italia Restaurant Bennett Rentals Benton County Fairgrounds Bergan’s Timeless Treasures Bergstrom Aircraft, Inc. Big D’s Powersports Bingo Boulevard Black Heron Spirits, LLC Blackthorne Neighbourhood Pub Blankslate Bob’s Burgers and Brew - Kennewick Bob’s Burgers and Brew - Richland Boiada Brazilian Grill Bombing Range Brewing Company Bon Cafe Co Bonefish Grill Brady’s Brats Brainstorm Cellars Brewminatti Brick House Pizza Bristle Art Gallery Brother’s Cheese Steaks Budd’s Broiler by Anthony’s Restaurants Buds and Blossoms too Buffalo Wild Wings Burger Ranch Burger Ranch - Pasco Cafe con Arte LLC Caffeine Bar Canyon Lakes Golf Course Cardamom Indian Grill & Bar Casa Pottery Catering to You CBC Arts Center Ethos Bakery - The Parkway Europa Italian & Spanish Cuisine Events at Sunset Experience 46 Degrees Fable Craft Bar-Wine Saloon-Food Joint Farmhand Winery Fast and Curryous Fat Olives Restaurant & Catering Fiction @ J. Bookwalter Winery Fidélitas Wines Fiiz Fisher’s Catch Outfitters Five Guys Burgers & Fries Fleet Feet Float Euphoria Foodies Kennewick Foodies Richland Franklin County RV Park Free Culture Clothing Fresh Leaf Co FreshPicks WA Smoothies Frichette Winery Friends of Sacajawea State Park Frost Me Sweet Bakery & Bistro Fujiyama Japanese Steak House & Bar Garden Hot Pot Gesa Carousel of Dreams Glass Studio at Barnard Griffin Winery Gluten Not Included Goose Ridge Estate Vineyard & Winery Gordon Estate Winery GRAZE - ‘a place to eat’ Great Harvest Bread Company Kennewick Greek Islands Cuisine Greenies Griggs Ace Hardware Ground Support Coffee Guadalajara Style Mexican Food LLC Hae Ha Thai Halo Fishing Adventures Hedges Family Estate Heron Bluff Vineyard & Winery Hightower Cellars Hill’s Restaurant & Lounge HoneyBaked Ham Café HOOKED SEAFOOD BOIL & BAR Hope Outfitters Hops n Drops Hops n Drops - Kennewick Horn Rapids Golf Course Horn Rapids RV Resort & Mini Mart Hot Tamales, LLC How Sweet It Is I&M Rentals LLC Ice Harbor Brewing Co. Ice Harbor Brewing Company at the Marina Iconic Brewing IHOP Restaurants Indaba Coffee InterMountain Alpine Club iplay Experience J&S Dreamland Express J. Bookwalter Just Juice LLC KayakBateman.com Kestrel Vintners Kickstand Tours Kindred Spirits Cedars at Pier 1 CG Public House & Catering Chandler Reach Vineyards Chapala Express Cherry Chalet Bed & Breakfast Chic & Unique Furniture Kennewick Chic & Unique Furniture Richland Chicken & Bowl Chills Fro Yo & Custard Chuck E. Cheese Chukar Cherries Ciao Trattoria Cigar Savvy Shop, LLC Clover Island Inn Clover Island Marina Col Solare Winery Columbia Basin BMX Columbia Basin College Columbia Basin Racquet Club Columbia Center Columbia Crest Winery Columbia Park Golf Tri-Plex Columbia Point Golf Course Columbia River Mafia Guide Service Columbia Sun RV Resort Community Concerts of the Tri-Cities Connell Heritage Museum Convergence Zone Cellars Copper Top Tap House Cora’s E-bike Shop Cork and Taps by Domanico Cellars Costa Vida - Duportail Street Costa Vida - Gage Blvd Costa Vida - Kennewick Costa Vida - Pasco Cougar Cave Expresso Country Mercantile Country Mercantile - Pasco Coyote Bob’s Roadhouse Casino Coyote Canyon Mammoth Site Coyote Canyon Winery Crazy Moose Casino Crepe Haus & El Compadre Crepes and Rolls Crowe Wines Cupcakes Bakery & Deli d. lynne’s boutique D’s Wicked Cider Daisy Ranch Saloon Dalset Wines DavenLore Winery D-Bat Columbia Basin Del Sol Lavender Farm DermaCare Desert Food Mart (Conoco) Desert Wind Winery Details Divots Golf Dog Haus Biergarten Pasco Don Rubio’s Dovetail Joint Restaurant DownUnderSportFishing DrewBoy Creative Earth Spirit Shop Eastern Washington Transportation Elk Haven Winery Emerald of Siam Thai Restaurant & Lounge Ethos Bakery - Queensgate Kiona Vineyards and Winery Kitzke Cellars Knots & Grounds Espresso Kona Ice La Bella Vita Kitchen and Bar La Maison Dana French Café Restaurant & Bar La Zeiba Events Lakeside Gem and Mineral Club Layered Cake Artistry Lazy River Taphouse Lemon Grass Let’s Glow Mini Golf LIGO Hanford Observatory Lil’ Moon Diner Longship Cellars Love Curry Indian Cuisine Lower Columbia Basin Audubon Society LU LU Craft Bar + Kitchen Lucky Flowers Magills Restaurant & Catering Market Vineyards Martinez & Martinez Winery Masala Indian Cuisine Max Air Tri-Cities McKinley Springs Mercer Wine Estates MEXA MexAmerican Kitchen Mid-Columbia Ballet Mid-Columbia Libraries Mid-Columbia Mastersingers Mid-Columbia Musical Theatre Mid-Columbia Symphony Middleton Farms Milbrandt Vineyards/Ryan Patrick Wines MillerTime Fishing Miss Tamale Mocha Express on Canal Mocha Express TriCities Monarcha Winery Monterosso’s Italian Restaurant Moonshot Brewing Moonshot Brewing Pub at the Park Muret-Gaston Winery Museum at Keewaydin MyFroYo - Kennewick MyFroYo - Pasco MyFroYo - Richland Nanis Bakery National Charter Bus Richland Nothing Bundt Cake Nouveau Day Spa Novel Coffee Co. OATIS Outdoor Adventure Rentals Octopus’ Garden OH SUSHI Opportunity Kitchen - Federal Building Opportunity Kitchen - Public Market at CRW Pacific Shorz Powersports Pasco Aviation Museum Pasco Burger Company Pasco Chamber of Commerce Pasco Specialty Kitchen Peacock Coffee Roasting Co Pearl Coffee Pedego Electric Bikes Tri-Cities Perch Cantina 11 12 Pa g e 2 9 o f 1 5 1 OUR SPONSORSOUR MEMBERSHIP CONTINUED Shelby’s Floral & Gifts Simplified Celebrations Sister to Sister - on the Ave Sister to Sister- Merlot Skippers Seafood n’ Chowder Sleep Inn Pasco Tri-Cities Sleeping Dog Wines Smooth Swings Soi 705 Solar Spirits Distillery Some Bagels Some Bagels Too Somer Mediterranean Food and Bakery Southern Cross Winery Spare Time Lanes Spencer Carlson Furniture & Design Sporthaus SpringHill Suites by Marriott Kennewick Sterling’s Restaurant - Clearwater Sterling’s Restaurant - Queensgate Sterling’s Restaurant On the River Stone Ridge Estates Stotts Fishing Adventures Sub Zero Nitrogen Ice Cream Summer’s Hub of Kennewick Sun Willows Golf Course Sundance Aviation Sunken Treasures Games SunWest Sportswear SuperMex El Pueblo Market Swadee Thai Cuisine Swampy’s BBQ Sauce & Catering Swampy’s BBQ Sauce & Eatery Swigg Coffee Bar Tagaris Winery Take a Break Tri-Cities Tap & Barrel Tapteal Greenway TC Black TC Cider House Tee Time Teriyaki Grill Terra Blanca Winery & Estate Vineyard Thai Elephant The Bradley The Bubbly Boba The Crazy Crab Place The Educated Cigar, LLC The Endive Eatery The Garden TriCities The Grain Bin Flower Farm & Inn The Human Bean The Kozy Kup Coffee Co. The Little Plant Shop The Lodge at Columbia Point The Medusa Tap House The Moore Mansion The Olive Garden The Palm Bar and Grill The Pizza Box The Pub The Rude Mechanicals The Teal Box Perfect Circle Brewing Philocaly Lingerie Boutique Picante Mexican Taqueria Pie Sharks LLC Pink Pearl Pipsqueaks Polka Dot Pottery Popcorn Northwest Porter’s Real BBQ Kennewick Porter’s Real BBQ Pasco Porter’s Real BBQ Richland Poutine, Eh? Power Up Arcade Bar Preszler’s Guide Service, LLC Pretty Gritty Tours Price 4 Limo Proof Gastropub Public Market at Columbia River Warehouse (CRW) Purple Star Wines QUAKE Family Fun Center Ranch & Home Rattlesnake Mountain Brewing Company Rattlesnake Mountain Harley - Davidson REACH Museum Reborn Bike Shop Red Dot Paintball Red Lobster Red Mountain AVA Alliance Red Mountain Event Center Red Mountain Trails Restaurante El Chapala Rewster’s Craft Bar & Grill - Horn Rapids Golf Course Richland Players RideNow Powersports Tri-Cities Rise & Shine Bake Shop Roads2 Travel Company Rocco’s Pizza Kennewick Rocco’s Pizza Pasco Rock Shop Rollarena Skating Center Rolling Hills Chorus ROMA House Roscoe’s Coffee Round Table Pizza - Kennewick Round Table Pizza - Leslie Round Table Pizza - Pasco Round Table Pizza - Richland Runners of the Sage SAAP Kitchen Lao-Thai Sacajawea State Park Sage Brewing Company Sageland Center Salon Remedi Salud Bar and Kitchen Sandollar Farms & Alpacas Sandy’s Fabrics & Machines Seaductive Kayak Rentals Seoul Fusion Korean Restaurant Shade Cafe Sharetea Tricities Sheep’s Clothing The Tinte Red Mountain Retreat The Underground Taphouse Three Rivers Tackle Thurston Wolfe Winery Tip Pit BBQ Tirriddis Tomi Sushi and Ramen Transient Coffee Company Trejo’s Mexican Restaurant Trejo’s Taco Factory Trek Bikes Kennewick Tri City Taps Tri-City Regional Chamber of Commerce Tri-Cities Afghan Food Tri-Cities Hispanic Chamber of Commerce Tri-Cities Newcomers Club Tri-Cities Tackle Tri-Cities Wine Society Tri-City Americans Hockey Tri-City Dust Devils Tri-City Tappers TRIDEC Tsunami Catering Tucannon Cellars Tulipe Lifestyle Shop Tumbleweeds Food Truck Tumbleweeds Mexican Flair Twigs Bistro & Martini Bar Twist Clothing Co. Uncle Sam’s Saloon Upchurch Vineyard Uptown Antique Market Urban Grounds LLC US Army Corp of Engineers Viera’s Bakery - Burden St. Viera’s Bakery - Lewis St. VISTA Event Space Washington State University Tri-Cities Water2Wine Cruises Wautoma Springs West Richland Chamber of Commerce West Richland Golf Course What’s The Scoop Wheat Head Brewing Wheelhouse Community Bike Shop White Bluffs Brewing White Bluffs Quilt Museum Wilco Farm Store Wild Hare Lavender Farm Wild Olive’s Charcuterie Kingdom Willow Run Vineyard Wine Social Wingstop Pasco Wisdom Books LLC WIT Cellars Wright’s Desert Gold Motel & RV Park Xenophile Books Yogurt Beach Z Place Salon & Spa Zintel Creek Golf Club Zintel Creek Golf Club Restaurant and Lounge Zullee Mediterranean Grill Richland The Media Outreach Sponsorship is paramount to the success of Visit Tri-Cities’ mission of driving visitor spending. The funds secured through the media relations sponsorship allows our organization to work in unison with outside public relations firms to bring in travel writers and national news organizations to provide the national media attention our great community deserves. Additionally, the sponsorship complements other marketing endeavors such as social media, digital, OTT, television, and print ads. In doing so, we bring value to our partners and community members while creating a positive image of our community for local employers recruiting efforts and employee retention. The Tri-Cities Rivershore Enhancement Council (TREC) is a multi-jurisdictional program, coordinated by Visit Tri- Cities, which is helping the community rediscover its river shores and is working to emphasize restoration, development, and enhancement activities. The investment made by Bechtel ensures that the work being done by TREC’s committees, the Strategic Committee and the Technical Committee, will continue. Contributions made, have a direct impact on the Rivershore Enhancement Council through the creation of the Rivershore Master Plan. These efforts continue to improve river shore experiences for all to enjoy. Washington River Protection Solutions is the Annual Meeting and Kris Watkins Tourism Champion Award Sponsor. This sponsorship supports the communication of the Visit Tri-Cities mission with its VTC membership, VTC Board of Directors, and stakeholders; including presentations to city council members and elected officials. Pacific Northwest National Laboratory (PNNL) is our Excellence in Service Award/Eco-Tourism Sponsor. This partnership is a vehicle for encouraging visitation and enjoyment of our outdoor recreational opportunities. PNNL also extends its support to the Excellence in Service Award, chairing the committee and overseeing the evaluation process. PNNL has made additional spotlights possible highlighting previous awardees. The Excellence in Service Award is presented by PNNL at the Visit Tri-Cities Annual Meeting. The Quality-of-Life Sponsorship drives the success of the Visit Tri-Cities mission in developing programs, products, and activities that impact “the overall economic vitality of our communities and the quality of life for our citizens.” This sponsorship provides an avenue to place in-market advertising, promoting the quality of life to local residents, those considering relocation, and visitors staying in the area. The funds secured through the Quality-of- Life Sponsorship allows our organization to market effectively in-region, highlight local tourism businesses, encourage the community to engage with local events and businesses, and inspire our local community members to bring their friends and family to the Tri-Cities; in turn positively impacting our local economy. The Three Rivers Campus is the Convention and Meeting Program Sponsor. A pivotal hub for economic development in our community. The convention facilities are more than just event spaces, they are the engines that drive economic development. The sponsorship of the Three Rivers Campus directly contributes to the community’s ability to host diverse and impactful events, creating a positive ripple effect throughout the community. The Three Rivers Campus creates opportunities for locals to engage, learn, and network. It is an investment in the economic and social fabric of our community. The Signature Sports Sponsorship is crucial to the success of Visit Tri-Cities’ mission to boost visitor spending. The funding secured through this sponsorship enables our organization to collaborate with the Tri-Cities Sports Council and local sports entities, enhancing community assets, infrastructure, and sports marketing initiatives. Furthermore, the Signature Sports Sponsorship offers our destination, the Sports Council, and its members the opportunity to present a unified front in attracting major sporting events, such as the IRONMAN 70.3 Washington Tri-Cities Travel is transformative on multiple levels. Exploring new destinations exposes us to different ideas, cultures, history, heritages, and people. The Tri-IDEAs sponsorship amplifies our efforts in celebrating and showcasing our destination’s diverse community, letting visitors and residents of all backgrounds, races, genders, cultures, and abilities know and feel that they are welcome here. This sponsorship further builds connections with local business owners, community leaders, event organizers, residents, and more by highlighting stories of diversity in the Tri-Cities. 13 14 Pa g e 3 0 o f 1 5 1 DISCOVER WHAT’S IN YOU The Visit Tri-Cities Annual Meeting and Tourism Showcase provided a glimpse into the dynamics that make living and visiting here so vibrant. Discover What’s In You Panel The 2024 Annual Meeting celebrated the achievements and insights of five unique individuals from our community whose stories and wisdom reflect the process of discovery and demonstrate the meaningful action and opportunity flowing through our communities. Pictured from left to right, our panelists were: José Iñiguez, Founder & Executive Director of Encanto Arts, Marisa Howard, 2024 Olympian, Christina Lomasney, Chief Commercialization Officer for PNNL, Adam J. Fyall, Sustainable Development Manager for Benton County, and Gabe Crowell, Co-Founder of Tirriddis Sparkling Wines Award Winners The First Responder teams throughout the Tri-Cities received the prestigious Kris Watkins Tourism Champion Award. These agencies took their champion-like commitment to a new level as we hosted a season of signature events that put our community on display like never before. Frichette Winery earned the 2024 Excellence in Service Award for its exceptional guest experience. Their focus on creating memorable experiences is a testament to the quality of our local tourism partners. Tourism Showcase Hundreds of community and business leaders gathered to celebrate the vitality and opportunity our hospitality and tourism businesses generate for visitors and residents. Thank you for helping us inspire, reward and celebrate the spirit of exploration and discovery. Page 31 of 151 Distance Distance 50 miles -3,579 miles Dates1/1/24 -12/31/24 LocationsIn-StateOut-of-State ClusterAll POIAll 2024 Destination Visitors Data Pa g e 3 2 o f 1 5 1 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 33 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 34 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 35 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 36 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 37 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 38 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 39 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 40 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 41 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 42 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 43 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 44 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 45 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 46 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 47 of 151 Page 48 of 151 Page 49 of 151 Page 50 of 151 Page 51 of 151 Page 52 of 151 Page 53 of 151 Page 54 of 151 Page 55 of 151 Project Proposal HAPO Center Pasco, WA July 24, 2025 PRE SE NT ED TO: Multipurpose Facility Feasibility Study and Owner's Representation Services Contact www.tagprojectmanagement.comWebsite wes@groundrulecompanies.comEmail Page 56 of 151 Contents H O W T A G C AN S ERV E Y O U 1. 3. 12 . 2 . 11. W HO WE AR E BI O GRA P HI ES PI C KLE BAL L R E ND ERIN GS ME ET O U R T EA M PR OFE S SI O N A L FE ES 4 .R E L A T ED EXPE R IE N C E 8 .S C O PE O F SE R VI C ES : F E ASI BI L ITY STUD Y 7.W HAT SE TS US A P ART 14 .S C O P E OF SE R VI C ES : POT ENT IA L PO S T- F EA SIBI LI TY S TUD Y SE R VI C ES 6 .A V AR IE TY O F BE NE F I TS Page 57 of 151 Who We Are At TAG Project Management (TAG) our top priority is to complete your project on-time and on-budget, but that’s just where we start. As project managers and owner’s representatives, we operate with your best interests front and center at every turn to ensure every component of your project functions as one coordinated multidisciplinary effort. With decades of experience, our team provides oversight and leadership in executing projects from planning to completion. We have worked across the United States and internationally on projects large and small, and our team of PMP-certified professionals bring a proven methodology along with them to complete your project on-time and on-budget. O U R C O M P A N Y G R O U N D R U L E N E T W O R K Ground Rule is a network of companies with the common goal of continuously improving your organization by helping you solve big problems and bring bold ideas to life. Each company within our network has distinct core competencies to lead your organization along its evolution, resulting in an innovative group that is greater than the sum of its parts. 1 Page 58 of 151 Meet Our Team Project Executive Project Manager Account Director Wes Cosgriff Carrie Tracy 5 Ryan Geiger Ralph Rivera Asst. Project Manager Page 59 of 151 4 TAG Project Management Biographies 3 Ralph focuses on critical path planning and schedule execution for TAG projects in his role as Project Manager. With extensive experience in the nonprofit arts and entertainment sector, Ralph brings over 8 years of operations management and 13+ years of live events management to the TAG roster of clients. A PMP-certified Project Manager, he successfully managed the execution of the first all-digital edition of the Sundance Film Festival (Park City, UT) in 2021 as its Director of Operations, and prior to that, as Managing Director of the LA Film Festival. He is a graduate of the University of California, Santa Barbara. Ralph Rivera Carrie is a Senior Account Director at TAG, where she manages teams to ensure projects are delivered to clients in line with the highest standards of excellence and integrity. Carrie has applied her expertise in stakeholder management, event management, and strategy development to a wide range of organizations spanning philanthropy, sports, education, and culture. Carrie graduated from Harvard University, where she was captain of the women’s golf team. Wes Cosgriff Carrie Tracy Wes is the Founder and CEO of Ground Rule and TAG. Wes’s background includes over fifteen years of expertise in large-scale project, risk, event, and facility management. Along with his team at Ground Rule, Wes has successfully planned, managed and delivered projects and events with budgets totaling over $850M both in the United States and internationally. Wes graduated from Harvard University and is a Project Management Professional (PMP). Ryan Geiger Ryan is an Assistant Project Manager at TAG, where he assists in the development of Feasibility Studies and Economic Impact Analyses. He also leads the creation of outreach materials, such as pitch decks and asset lists, and he administers Sponsorship Dashboards and Prospect Lists for Partnership Advisory Service clients at subsidiary, Blue Arrow Operations. Ryan has significant partnerships experience in both the National Hockey League (NHL) and National Basketball Association (NBA), with the Tampa Bay Lightning and Philadelphia 76ers. Ryan is a graduate of both Oklahoma State University and the University of South Florida. Page 60 of 151 66 Related Experience TAG Project Management The information below provides an overview of our team's experience and the related services we know will help meet your goals. M A J O R L E A G U E B A S E B A L L Ground Rule manages vendor research and procurement projects for MLB clubs. We perform in-depth research on products and services, develop RFPs, contact and vet vendors, and create reports summarizing key findings to the client. S A N F R A N C I S C O G I A N T S TAG developed manuals, standard operating procedures, and handbooks for the majority of Major League Baseball stadiums. One example includes creating the security manual, standard operating procedures for all ballpark operations, and maintenance policies for the Giants at Oracle Park. This involved months of interviews and stakeholder outreach, and collaboration with department leadership throughout the organization. 4 F E N W A Y P A R K TAG has worked with the Boston Red Sox on several projects over more than a decade, from project managing the $350M historic renovations to Fenway Park, to developing policies and procedures for their venue operations. R O S E B O W L Wes Cosgriff project managed the pre-development phase of the Rose Bowl historic renovations. A $180M project, involving multiple local, state and federal stakeholders with competing interests, Wes and his team were instrumental in designing a project that met the current and future needs of the Rose Bowl Operating Group, as well as the other stakeholders. Page 61 of 151 6 Related Experience TAG Project Management The information below provides an overview of our team's experience and the related services we know will help meet your goals. TAG conducted a series of feasibility studies for the United States Tennis Association (USTA) Mid-Atlantic's $42M headquarters facility. A selection of our services includes: U S T A M I D -A T L A N T I C Market Research Stakeholder Outreach Formal Presentations Recommendations to reach goals TAG has been working as Owner’s Representatives for USTA Mid-Atlantic for five years. In this role, TAG has worked directly with various counties, gaining a deep understanding of their park services and facilities operations. A select list of our services includes: Liaison between contractors and designers Create and monitor project schedule Grant research, writing and coordination Leading programming and funding conversations with local governments Land use planning Design and budget management U S T A N A T I O N A L Ground Rule is a Facility Services Advisory consultant for USTA National and has assisted on multiple projects for cities throughout the country. These projects include feasibility studies, economic impact analyses, financial pro forma documents, and other expertise as needed. U S A P I C K L E B A L L (U S A P ) TAG has supported USAP with multiple projects across the country. These projects include facility roadmaps, feasibility studies, owner’s representation, and other expertise as needed. 5 Page 62 of 151 A Variety of Benefits Why Should You Complete a Feasibility Study? A Feasibility Study is beneficial to project stakeholders in several ways, including: Providing clarity around estimated project costs at the earliest stages of development. Giving insight into revenue potential based on the specific market and program under consideration. Assessing demand and competition within the region, ensuring the facility is addressing a previously unserved or underserved market. Identifying potential site challenges, risks, and opportunities. Pulling all critical planning tasks, which are required for project success, to the beginning of process. Creating a clear and transparent roadmap for development, in consultation with industry leaders and partners. Why Should You Consider a Multipurpose Athletic Recreation Facility? High quality athletic recreation facilities provide a variety of community benefits, including: Promoting physical activity and healthy lifestyles for city and county residents. Deepening interpersonal bonds and growing a sense of community cohesion. Elevating the city and county as a sports tourism destination within the region. Driving economic impact in the form of sales taxes, hotel occupancy taxes, and more. TAG Project Management 6 Page 63 of 151 6 What Sets Us Apart We take an owner’s representation approach to every client engagement which simply means, we sit on your side of the table as an extension of your organization to ensure every aspect of your project is carried out with your best interests and goals in mind. We make sure your objectives are met every step of the way, ultimately leading to your project being completed on-time and on-budget. Save Time & Money This is what we do, and we do it well, meaning we’re not only effective but also efficient, saving you both time and money. Increase Capacity We handle every aspect of your project so you and your team can focus on your real mission at hand. Increase ROI When your project is completed on-time and on-budget, you can reach a return on your investment much faster. Mitigate Risk & Errors We know what to look for so we can not only flag potential costly errors, but also help mitigate unnecessary risk to your project. Expert Knowledge We provide decades of experience to help you navigate local governments, manage contractors, and more to avoid costly mistakes or missed opportunities. Uncover Hidden Costs These are often overlooked when trying to manage a project yourself. We uncover these and work them into the budget. TAG Project Management 7 Page 64 of 151 TAG understands the value of proper planning for a multipurpose facility project, and we will conduct this crucial analysis as partners with you in order to verify the accuracy and relevance of any current findings. To ensure that you have the information needed to determine the viability of the project, obtain funding, and design and program the proposed facility, we will utilize our customized data analytics process and unique subject-matter expertise. The result will be a custom feasibility study outlining key data needed for all stakeholders. TAG will: Confirm market and industry research Identify market and market segment trends using the most current available data and sources Analyze the competition relevant to the project and others to determine market based analysis Determine potential alignment with National Governing Body (such as USA Pickleball, USA Basketball, USA Volleyball, etc.) and other local partners Collect additional data through interviews (as needed) to understand the market and activity within the industry Complete a SWOT analysis and Economic Impact Analysis Utilize our in-house expertise to develop a roadmap for phasing options Review current detailed financial pro forma and other relevant financial information 6 Scope of Services Feasibility Study TAG Project Management 8 Page 65 of 151 Scope of Services 6 TAG Project Management TAG will issue a final feasibility study including the following sections: Introduction Project background Methodology overview Qualifications and assumptions Market & Demographics Location overview In-depth demographics focused on the area Transportation, businesses, and accommodations in the local area Industry Trends In-depth data and participation trends for the intended primary sport(s), as indicated by the client and relevant stakeholders at project kickoff Case Studies & Competitor Analysis Individual case studies of facilities comparable to the vision being analyzed in the feasibility study Breakdown of all courts in the area relevant to the intended primary sport(s) Location Based Analysis Identifying existing events in the area Local potential partnership opportunities Findings from interviews with local industry representatives Concept Development Site considerations Amenities Other considerations for facility construction ...continued on next page9 Feasibility Study Page 66 of 151 Scope of Services 6 TAG Project Management Programming Opportunities Different programming and event types Staffing recommendations Management considerations Economic Impact Analysis Estimated direct spending from facility visitors Tax revenue from visitors and construction Financial Pro Forma Conceptual estimate for construction of the facility Operating revenue Operating expenses 5-year profit projections SWOT Analysis Identifying the strengths, weaknesses, opportunities, and threats for the project Conclusion and Next Steps 10 Feasibility Study Page 67 of 151 TAG Project Management Phase 1: Feasibility Study $38,500 USD Total TAG does not require travel to perform this phase of the project. If the client directs any travel, the client will only be billed for direct travel & lodging expenses incurred and TAG will request approval of expenses in advance. PROPOSAL AND PRICING VALID FOR 45 DAYS Professional Fees 11 Timeline: Approximately 6 - 8 Weeks for Feasibility Study Draft: 6 Weeks from Official Kick Off Meeting Final: 1 - 2 Weeks from Draft Delivery Contingent Upon Client Responsiveness and Timely Delivery of Information Invoice Schedule: Invoice 1: $25,000 (Due Upon Agreement Execution) Invoice 2: $10,000 (Due Upon Draft Delivery) Invoice 3: $3,500 (Due Upon Final Delivery) Page 68 of 151 TAG Project Management Pickleball Renderings 12 *Renderings Were Not Developed by TAG; Drafts Provided by the HAPO Center Page 69 of 151 TAG Project Management Pickleball Renderings 13 *Renderings Were Not Developed by TAG; Drafts Provided by the HAPO Center Page 70 of 151 Scope of Services Potential Post-Feasibility Study Services: Planning Through Completion 6 TAG Project Management If you decide to move forward with construction of the multipurpose facility, TAG can act as the Owner’s Representative through all phases of the project, providing traditional owner’s representative and project management services. We can carefully review all project information and represent the Owner in all matters related to the project. We can navigate the technical aspects of the completion of the venue and ensure the project is completed to the standards required.  Owner's Representation 14 Page 71 of 151 6 TAG Project Management The full scope of our services includes the following: Site selection (as needed), including: Coordinate Client's real estate broker services Coordinate Client's real estate counsel services Management of the LOI and Agreement with City including overseeing all required due diligence Management of land use planning, negotiations, and approvals with local municipalities Coordinating and managing arrangements with service providers (project architect, contractors, and any third-party consultants), including: Selection of service providers Contracts with service providers Oversight of service providers Processing change orders Discharging of service providers Review and certification of invoices submitted by service providers Job cost accounting services Coordinate all efforts with the different National Governing Body entities (such as USA Pickleball, USA Basketball, USA Volleyball, etc.) and others as appropriate General project management services, including: Monitoring and coordinating the day-to-day services and activities of all service providers Monitoring all project costs ...continued on next page 15 Scope of Services Potential Post-Feasibility Study Services: Planning Through Completion Page 72 of 151 6 Identifying potential savings for Owner in developing the specifications, construction budgets, construction schedules, or in negotiating terms with service providers for completion of work related to the project Coordinating the completion of the project with public agencies and governmental officials Coordinating the delivery of all documentation, warranties, guarantees, releases, etc. from project and consultant team Monitoring and reporting promptly to Owner on any matter concerning existing or potential hazard, schedule delay, budget impact, or other project risk Conferring regularly with Owner’s project team, and meeting monthly with Owner Other services as required to fulfill project responsibilities TAG Project Management Keeping Good Company 16 Scope of Services Potential Post-Feasibility Study Services: Planning Through Completion Page 73 of 151 Page 74 of 151 Page 75 of 151 Page 76 of 151 Page 77 of 151 Page 78 of 151 Page 79 of 151 Page 80 of 151 Page 81 of 151 Page 82 of 151 Page 83 of 151 Page 84 of 151 Page 85 of 151 Page 86 of 151 Page 87 of 151 Page 88 of 151 Page 89 of 151 Page 90 of 151 Page 91 of 151 Page 92 of 151 Page 93 of 151 Page 94 of 151 Page 95 of 151 Page 96 of 151 Page 97 of 151 Page 98 of 151 Page 99 of 151 Page 100 of 151 Page 101 of 151 Page 102 of 151 Page 103 of 151 Page 104 of 151 Page 105 of 151 Page 106 of 151 Page 107 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 108 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 109 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 110 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 111 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 112 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 113 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 114 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 115 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 116 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 117 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 118 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 119 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall Attendance Enter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of Country Of the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Waid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night с one or more persons in one room Page 120 of 151 Additional Information: Contract Services: Our organization contracts with the HAPO Center and CG Catering for our conference. Many of our girls come from families who cannot aƯord the cost of the conference and so we work hard to keep our costs low that as many girls can come to this learning and fun event for future leaders. Other Activities: We have contracted with the Quake Center to hold a fun event for the more than 300 kids who attend this conference. Breakdown of Planned Expenses: Expenses Expense Category Budget Notes 7/9/25 Move In/Set Up Practice - Boardroom $ - 7/9/25 Move In/Set Up Practice - Atrium $ - 7/9/25 Move In/Set Up Practice - Full Expo $ - 7/10/25 Set Up/Practice - Boardroom $ - 7/10/25 Set Up/Practice - Atrium $ 1,200.00 7/10/25 Set Up/Practice - 1/2 Expo $ 3,000.00 7/11/25 Conferences - Boardroom $ - 7/11/25 Conferences - Atrium $ 1,200.00 7/11/25 Conferences - Full Expo $ 5,500.00 7/11/25 Lunches - Snake River $ 350.00 7/12/25 Conferences - Boardroom $ - 7/12/25 Conferences - Atrium $ 1,200.00 7/12/25 Conferences - Full Expo $ 4,000.00 7/12/25 Lunches - Columbia River $ 450.00 7/12/25 Lunches - Snake River $ 250.00 7/13/25 Conferences - Boardroom $ - 7/13/25 Conferences - Atrium $ 1,200.00 7/13/25 Conferences - Full Expo $ 4,000.00 7/11 - 7/13 2 Large Projector Screens $ 900.00 7/11 - 7/13 Microphones (2) $ 960.00 Room Rental Reduction $ (7,000.00) State Sales Tax (8.70%) $ 162.00 Holiday Inn Rooms (First Aid & Sewing) - One Room Comp $ 1,350.00 LTAC Rebate $ (6,000.00) Need to submit application TPA Credit - $5.00 per room booked $ (2,995.00) Visit Tri-Cities Subtotal of HAPO Rental $ 9,727.00 Awards/Trophies/Certificates $ - Under Ritual budget Decorations - Grand Assembly Room (including Tableclothes) $ 2,000.00 Page 121 of 151 Dist. Guest - Baskets for Supremes (4-6ish) $ 200.00 Dist. Guest - Hospitality Bags (150ish) $ 200.00 Dry Cleaning (chair covers & altar cloth) $ 250.00 Finance/Forms/Office/Registration $ 2,000.00 First-Aid $ 50.00 Flowers (State Mom & Dad) $ 150.00 G.O. Food - Pre-Sessions (Thursday) $ 100.00 Snacks for Practices G.O. Crying towels $ 125.00 Lorrie donates time for embroidery GWA Entrance $ 100.00 Initiation Wristlets (12) $ 75.00 Installation Wristlets (GOs only) (35ish) $ 100.00 Intro Favors - WA/MA/RB Dads (40) $ 100.00 Introduction Favors (150ish) $ 800.00 Majority Favors (30 - 35) (bought every few years) $ 100.00 Meals - Grand Banquet (450) $ 750.00 Meals - GO Party (100ish) $ 600.00 Meals - Gr. Rep / Jurisdictional Reps Dinner (40) $ 150.00 Meals - Grand Cross of Color (150) $ 250.00 Meals - Just Guys Dinner (80) $ 300.00 Meals - MA / Deputy Lunch (75) $ 500.00 Meals - New Mem/Spon/L.O. Lunch (75) $ 250.00 Meals - Alumni Dinner (175) $ 250.00 Elections $ 750.00 Music $ 100.00 Paraphernalia / Stuff Committee $ 250.00 Photography USB (plus hotel, reg paid for Martins) $ 100.00 paid by USB purchases Podium Books $ 400.00 Screen Rental $ - Priced with HAPO Sewing Room $ 50.00 Sound $ 250.00 Souvenirs - Charms/Tacs $ 1,650.00 Special Event - Friday / Saturday $ 5,000.00 Fun event Summer Showcase (Tableclothes) $ 50.00 Truck Rental / Gas - will be a bit more as discounts are rare as they recoup $ $ 600.00 Included but was donated by the Treml's Water bottles for GO, P, Jrep, etc $ - Removed in 2024 Wednesday meal for set up crew (Dominos) $ 400.00 Thursday Practice Lunch (Jimmy Johns) $ 600.00 Friday Lunch $ 3,262.48 Subtotal of Grand Session Committees $ 22,862.48 Comp Registration WA ID Supreme Deputy (Full Comp) $ 1,466.65 WA ID GWA (Full Comp) $ 1,466.65 WA ID Photographers (share a room) $ 1,577.02 WA ID Sound Team (share a room) $ 1,698.28 WA ID Director of Grand Sessions $ 849.14 Out of State GWA (Budget 4) $ 200.00 $50 registration discount Out of State Grand Reps (Budget 4) $ 200.00 $50 registration discount Page 122 of 151 Out of State Supreme Line Officer (Full Comp Registration) $ 794.89 Out of State Supremes (Budget 2 at 50% of total registration cost) $ 834.89 Grand Banquet Comp Meals $ 1,887.04 Estimated 40 Dist Guests (out of state visitors pay registration so not included Subtotal of Comp Registration $ 10,974.56 Programs Installation Programs (500) $ 200.00 paid by program ads Program / Ad Sponsorships (paid for by ads) $ 3,600.00 paid by program ads Small Program Printing & Folding (500) $ 400.00 paid by program ads Subtotal of Programs $4,200.00 Hotel - Red Lion Pasco (includes comp rooms) $ 77,003.99 Hotel - Holiday Inn Express $ 26,235.74 Country Gentleman Catering $ 80,552.67 Subtotal of Hotel & Catering charges $ 183,792.40 Grand Total $ 231,556.44 Page 123 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 124 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 125 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 126 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 127 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 128 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 129 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 130 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 131 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 132 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 133 of 151 1 Request for Proposals: Activities to Increase Tourism 1.Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2.Contact Person: Name: E-mail: 3.Proposed Lodging Tax Funding: Can you operate this project with reduced funding? No Yes 2026 Lodging Tax Funding Request: Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4.Activity Information: 1.Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax web page to ensure your funding request complies with the lodging tax guiding principles and state law). Page 134 of 151 2 2.Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO LODGING TAX FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 135 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: What method was used to determine attendance in previous years? a.Overall AttendanceEnter the total number of people predicted to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate b.Attendance, 50+ Miles Number of people predicted to travel more than 50 miles to attend this activity and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate c.Attendance, Out of State, Out of CountryOf the total listed in "b" above, number of people predicted to travel from another state and country and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate d.Attendance, Paid for Overnight Lodging Enter the number of predicted to attend this activity and pay for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate e.Attendance, Did Not Pay for Overnight Lodging Enter the number of predicted to attend this activity without paying for overnight lodging and select the method used to determine the attendance. Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate I am an authorized agent of the organization/agency applying for funding. I understand that: •Funds must be expended within the calendar year. •Reporting requirements meeting state guidelines outlined in this application must be submitted with final request for reimbursement. •All funded requests will be monitored for progress and consistency with scope and time line as outlined. •All requests for reimbursement for approved costs shall be in writing and shall have supporting documentation to verify the expenditure of the funds included in request. The State of Washington requires an estimate for the following questions below: Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event. Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, police requirements for crowd control or visual estimates. Representative Survey: Information collected directly from individual visitors/participants. A representative survey is a highly structured data collection tool, based on a defined random sample of participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-random manner that is not representative of all visitors or participants. Informal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey. Structured Estimate: Estimate produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet). Signature:Name (Printed): Date: f.Paid Lodging Nights Predicted: ☐ Direct Count ☐ Indirect Count ☐ Representative Survey ☐ Informal Survey ☐ Structured Estimate Enter the number of predicted paid lodging nights and select the method used to determine the attendance. Lodging night = one or more persons in one room Page 136 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations July 1 July 31 August TBD November TBD LTAC recommendations presented to City Council Application Deadline: Thursday, July 31st by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Communications Lead Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 137 of 151 General Information City of Pasco Lodging Tax Fund Overview Pasco’s Lodging Tax Fund is the primary source of City funding for activities, operations, and expendituresdesigned to increase tourism. The City has multi-year commitments for the HAPO Center, Gesa Stadiumand tourism promotion services; therefore, those applications have priority status for the use of funds. The Pasco City Council has created a Lodging Tax Advisory Committee to conduct an annual process to solicit andrecommend Lodging Tax funded services for City Council consideration. Pasco Lodging Tax Advisory Committee Considerations In developing its recommendations, the Committee considers: •The estimated amount of Lodging Tax Fund available for the coming year as provided by the City’s FinanceOffice. •Thoroughness and completeness of the proposal. •Percent of the proposal request to the event/facility promotions budget and overall revenues. •Percent of increase over prior year Pasco Lodging Tax funded proposals, if any. •Projected economic impact within the City of Pasco, in particular projected overnight stays in Pascolodging establishments. •The applicant’s financial stability. •The applicant’s history of tourism promotion success. ________________________________________________________________________________________ State Law Excerpts RCW 67.28.1816 – Use of Lodging Tax Fund. Lodging tax revenue under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing organization for: a.Tourism marketing; b.The marketing and operations of special events and festivals designed to attract tourists; c.Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under chapters 35.57 and 36.100 RCW; or d.Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) or the internal revenue code of 1986, as amended. RCW 67.28.080 – Definitions. •"Municipality" means any county, city or town of the state of Washington. •"Operation" includes, but is not limited to, operation, management, and marketing. •"Person" means the federal government or any agency thereof, the state or any agency, subdivision, taxing district or municipal corporation thereof other than county, city or town, any private corporation, partnership, association, or individual. •"Tourism" means economic activity resulting from tourists, which may include sales of overnight lodging, meals, tours, gifts, or souvenirs. •"Tourism promotion" means activities and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding marketing of special events and festivals designed to attract tourists. •"Tourism-related facility" means real or tangible personal property with a usable life of three or more years, or constructed with volunteer labor, and used to support tourism, performing arts, or to accommodate tourist activities. •"Tourist" means a person who travels from a place of residence to a different town, city, county, state, or country, for purposes of business, pleasure, recreation, education, arts, heritage, or culture. Page 138 of 151 Page 139 of 151 Page 140 of 151 Page 141 of 151 Page 142 of 151 Page 143 of 151 Page 144 of 151 Page 145 of 151 Page 146 of 151 1 Request for Proposals: Activities to Increase Tourism 1. Name and Address of Applicant (Organization): Address: Website: UBI#: Phone: Name of Organization: Form of Organization: Agency Tax ID#: 2. Contact Person: Name: E-mail: 3. Proposed Funding: Can you operate this project with reduced funding? No Yes 2026 Funding : Priority 1- full funding $ Priority 2- partial funding (no less than) $ Will there be an admission charge for this activity? No Yes If yes, how much $ 4. Activity Information: 1. Please describe activity, event, facility or organization. Please include name, dates of operation, expected number of participants/visitors. Include an explanation or breakdown of planned expenses (please review Pasco’s Lodging Tax to ensure ). Page 147 of 151 2 2. Coordination & Collaboration: Please provide information about any other organizations or agencies involved in this project/ activity and how this project directly contributes to the promotion of tourism in Pasco. Budget 2026 Income: If you are anticipating receiving partial funding for this activity from another source, please list the source, approximate amount, and the status of funding. Amount Source Confirmed? Date Available Yes No Yes No Yes No Yes No Total Income: Expenses: ACTIVITY PASCO FUNDS OTHER FUNDS TOTAL Personnel (salaries & benefits) Administration (office expense) Marketing/Promotion Direct Sales Activities Minor equipment Travel Contract Services (specify below) Other Activities (specify below) TOTAL COSTS: Page 148 of 151 As a direct result of your proposed tourism-related service, provide an estimate of: Overall Attendance Attendance, 50+ Miles Attendance, Out of State, Out of Country Attendance, Paid for Overnight Lodging Attendance, Did Not Pay for Overnight Lodging The State of Washington requires an estimate for the following questions below: Page 149 of 151 4 Proposed Timeline for 2025 (2026 Budget) Application Timeline Applications Available Applications Due by 5:00 p.m. LTAC meeting to review and recommend allocations TBD TBD LTAC recommendations presented to City Council Application Deadline: by 5:00 p.m. To be eligible for consideration, your complete proposal must be received via email only by the deadline. The Committee will review proposals in a public meeting on a date to be determined. Meeting information will be posted on the City's website. Only electronic submissions are accepted: City of Pasco Lodging Tax Advisory Committee c/ o Laurel McQuade, Email: mcquadeL@pasco-wa.gov Phone: (509) 975-9683 Page 150 of 151 City of Lodging Tax Fund Overview Lodging Tax Advisory Committee Considerations State Law Excerpts RCW 67.28.1816 Use of Lodging Tax Fund. RCW 67.28.080 Definitions. Page 151 of 151